Games studies has thus far been ideologically united by commitment to what can be called fiction denial. Fiction (setting, world, representations etc.) is guaged of lesser importance to rules, or of no importance whatsoever. The premise of this is expressed in multiple equivalent ways: that the setting and representations of a game are interchangeable and that only the mechanics are 'eternal' (something akin to what Raph Koster or Dan Cook occasionally suggest); that players initially engage with a game via the fiction but later this becomes unimportant (as Graeme Kirkpatrick and Jesper Juul assert); that the representation has no effect on how the player behaves (as Espen Aarseth claims). Espen gives the paradigmatic example of fiction denial when he says he wouldn't play Tomb Raider any differently if Lara Croft had a different character model. I believe him. But isn't this a fact about Espen Aarseth and not a fact about either Tomb Raider or its players?